Privacy Policy

Information We Collect

When you interact with our drawing fundamentals platform, we gather various kinds of information to tailor your learning experience and enhance our services.

Personal Information

We collect information you provide directly, such as when you create an account or reach out to us. This includes your name, email, phone number, and any messages you submit through our contact forms. If you enroll in our drawing courses, we also collect details about your artistic background and learning aims.

Usage Data

We automatically collect information about how you use our site and learning platform. This includes pages visited, time spent on sections, completed drawing exercises, and technical details like your IP address, browser type, and device information.

Cookies and Tracking

Our site uses cookies and similar tracking technologies to improve your browsing experience, remember preferences, and assess site performance. You can adjust cookie settings in your browser.

• Essential cookies for site functionality
• Analytics cookies to understand user behavior
• Preference cookies to recall your settings
• Marketing cookies to deliver relevant content

How We Use Your Information

Your personal information helps us provide high-quality educational content and keep our drawing platform running smoothly. We are dedicated to using your data responsibly and only for legitimate purposes.

Educational Services

We use your data to grant access to drawing courses, monitor your progress across levels, and tailor learning recommendations based on your artistic interests and abilities. This personalization supports more effective paths for developing your drawing fundamentals.

Communication and Support

Your contact details help us respond to inquiries, share important course updates, and provide technical support when needed. If you’ve subscribed, we may also send periodic newsletters about new drawing techniques, featured artwork, or platform improvements.

Platform Improvement

Usage data informs us which drawing exercises are most beneficial, highlights areas where learners struggle, and guides the development of new content addressing common challenges. This analysis is performed in aggregate to protect individual privacy while enhancing our teaching approach.

Legal Compliance

In certain cases, we may use or disclose your information to comply with Canadian privacy laws, respond to legal requests, or protect the rights and safety of our users and community.

Information Sharing and Disclosure

We maintain strict controls over how your information is shared and take privacy seriously in all business relationships.

Service Providers

We collaborate with trusted third-party service providers who help us run our platform, process payments, send emails, and offer customer support. These providers access only the information necessary for their services and are contractually obligated to protect your privacy.

• Cloud hosting services for secure data storage
• Email service providers for course communications
• Analytics providers for website performance insights
• Payment processors for course enrollment transactions

Business Transfers

If WestEchoBridge undergoes a merger, acquisition, or sale of assets, your personal information may be transferred as part of that process. We will notify you by email and explain any changes to how your data is handled.

Legal Requirements

We may disclose your information when required by law, a court order, or government request. This includes situations involving potential safety threats, fraud investigations, or violations of our terms of service.

Your Rights and Choices

Under Canadian privacy law, including PIPEDA (Personal Information Protection and Electronic Documents Act), you hold specific rights over your personal data.

Access and Correction

You can request access to the personal data we hold about you and ask us to correct inaccuracies. We will provide this information within 30 days of your request, subject to certain legal exceptions.

Data Deletion

You may request deletion of your personal data, and we will comply unless we have legitimate grounds to retain it for legal reasons, fraud prevention, or legitimate business purposes. Deleting your account will remove access to your course progress and stored artwork.

Marketing Communications

You may unsubscribe from our marketing emails at any time via the unsubscribe link in each message or by contacting us directly. You will still receive essential updates about your account and course enrollment.

Cookie Management

Most web browsers let you manage cookies through their settings. You can choose to accept all cookies, block certain types, or be prompted before storing cookies. Blocking essential cookies may affect site functionality.

Data Security and Retention

We implement robust security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction.

Security Measures

Our security practices include encrypted data transmission, secure server environments, regular security audits, and access controls. We use industry-standard SSL encryption for all data transfers between your device and our servers.

• 256-bit SSL encryption for data transmission
• Secure cloud storage with encrypted databases
• Regular security vulnerability assessments
• Multi-factor authentication for administrative access
• Employee training on privacy and security practices

Data Retention

We keep your personal data only as long as needed to provide our services, meet legal obligations, or resolve disputes. Account information is typically retained for three years after account closure, while course progress data may be retained for up to seven years for educational record purposes.

International Transfers

Although our primary operations are in Canada, some service providers may process data in other countries. We ensure adequate protections through contractual safeguards and compliance with Canadian privacy law requirements for international data transfers.

Children's Privacy

Our drawing platform welcomes learners of all ages, and we take extra care to protect the privacy of younger users in line with Canadian privacy laws.

For users under 18, we require parental consent before collecting personal data. Parents or guardians can review their child’s information, request corrections or deletions, and withdraw consent at any time.

Parental Controls

Parents have the right to review any personal data we have collected from their child, request its deletion, and prevent further collection or use of their child’s information. We provide clear mechanisms for exercising these rights.

If you believe we have unintentionally collected information from a child under 18 without proper parental consent, please contact us immediately so we can take appropriate action.

Changes to This Policy

We may update this privacy policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. We'll inform you about significant changes via email or prominent notices on our website.

Minor updates may be posted without individual notice, so please review this policy regularly. The "Last Updated" date at the top indicates when the most recent changes were made.

Your continued use of our platform after policy updates indicates your acceptance of the updated terms. If you disagree with any changes, you may stop using our services or contact us to discuss your concerns.